Money Moves with G: Who Are You Taking Money Advice From?
A million views does not make somebody a million-dollar financial expert. Grafton Sizemore on how to vet money advice from social media and why to start local.
Key Takeaways
- A viral video is not a credential: views do not make someone a financial expert
- Online advice rarely comes with your debt, your risk or your whole financial picture
- Watch the video, then do your own research before acting on it
- Start local: someone in another state does not know the Elizabethtown market
- If it sounds too good to be true, it probably is
- Follow sources that separate what is verified from what is hearsay
- Next week: pre-approvals
Summary
Grafton Sizemore set the usual mortgage topic aside this week to talk about something he sees everywhere: people making big money decisions based on advice from strangers on social media. One voice says buy real estate, another says go all in on stocks, another says your 9 to 5 is keeping you broke.
His message is not to tune everyone out. It is to learn from people, ask questions and do your own homework, because the person on the screen does not know your situation and will not be the one paying your bills if it goes wrong.
Full Article
Grafton opened with a joke about the "money move" being to buy a one-dollar home in Europe, a nod to the housing chat that closed out Rachel Brantingham's segment. Then he got to the real topic. "We're going to do something a little different today on the Money Move portion," he said. "We're going to talk about taking advice from people on the internet and socials."
He was careful to say who he was not talking about. Professionals like Rachel, he said, share legitimate housing market information, and Nate Bryan does his research before anything goes out. The people he had in mind are the ones who are angry, who rant about something that went wrong, or who leave out big pieces of information.
Everybody has a take
Grafton laid out the pattern most of us scroll past every day. "The first person says, hey, buy real estate, always invest in real estate, it's the best. Another financial advisor might tell you, well, put all your money into stocks. Stocks have always risen over time. And somebody else is like, well, your nine to five is what's keeping you broke."
His take: "All those things are true, and they're also not true at the same time. That's the nicest way to put it."
Looking rich is not the same as being right
"Just because somebody looks rich on Instagram or looks like they know exactly what they're doing, it doesn't mean it's the person to take advice from," Grafton said. "Some of these people are making more money selling you the dream than actually living the dream themselves."
He had a fair word for popular money voices, too. Plenty of them have helped people get out of debt and get more financially secure, and he said so. But he does not agree with everything any one of them says. As a lender, for example, he disagrees with the idea that you should avoid having credit at all, because you need credit to do certain things, including getting a loan for a house. His advice is to take the good ideas and make your own opinion. Those people "did exactly what was best for them."
Your situation is different
The core of the segment: "Every scenario for you and your financial situation is different. You don't know the people that are online. You don't know their debt. You don't know their risk. You don't know their financial situation. So stop making large six-figure decisions or five-figure decisions based off of a 30-second video on Instagram or TikTok."
Grafton does not claim to be above the scroll. "I am not one to sit here and talk about doom scrolling and say don't do it, because I do it way too much." The fix, he said, is to watch the videos, then do the research behind them. "Don't take it at face value."
Who should you listen to?
Rachel asked the natural follow-up: how do you tell a real professional from a ring light?
Grafton's first answer was to start local. "Somebody in California doesn't know our market here in E-town. And that doesn't mean just real estate. That means investing." Find somebody who is doing well in your local market, he said, then grow to the bigger national voices from there. His second answer was the old rule from his parents: "If it sounds too good to be true, it probably is." Pitches like "quit your job now and make $100,000 doing this" are often a pyramid scheme, he said. "I'm not saying it always is, but do your research to make sure before you make any rash decisions with work, with money, anything like that."
When you do find someone giving legitimate, verified information, he said, follow them and learn from them. He pointed to Rachel on housing and to Nate, who posts local news and tells you what is verified and what is hearsay. "You know exactly what is there."
Nate added his own view from the other side of the screen. He posts a lot, he said, and views are not the same as money or authority. Check who you follow, and make sure they are following the right people too.
The Money Move
"Learn from people, ask questions, do your homework," Grafton said. "A million views doesn't make somebody a million-dollar financial expert. So when their advice goes wrong, they're not the ones paying your bills. You are. So make sure that you research and make the best decision for yourself."
He signed off with a tease: pre-approvals are coming next week.
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